Best Sellers
AniMAH (Kids Mahjong)
Original price was: $88.00.$70.40Current price is: $70.40.Educational Silicone Colouring Big Mats (40x30cm)
Original price was: $21.90.$17.50Current price is: $17.50.My Magical ABC
Original price was: $24.90.$19.90Current price is: $19.90.Educational Posters (Set of 8) Bundle of 2 – General Knowledge + Bilingual
Original price was: $48.00.$35.00Current price is: $35.00.“SG City” Game
Original price was: $39.90.$31.90Current price is: $31.90.Opposites Bingo
Original price was: $24.00.$19.20Current price is: $19.20.Educational Posters (Set of 8) – General Knowledge
Original price was: $24.00.$19.20Current price is: $19.20.NEW IN
Let’s Explore Singapore Bundle (Set of 3)
Original price was: $29.20.$26.70Current price is: $26.70.Upcoming Events
PLAYDATE @ ACM
Date & Time:
28-29 March 2026
(10am - 4pm)
Venue:
Asian Civilisations Museum
Level 2, River Room
Boutiques
Singapore 2026
Date & Time:
15 - 17 May 2026
(11am - 9pm)
Venue:
F1 Pit Building
Kidz Pop Con Asia
Date & Time:
23- 24 May 2026
Venue:
Sands Expo & Convention Centre
Where to find our products
Physical Retailers
Growing Up Main Office
18 Sing Min Lane, #06-10/11, Midview city S (573960)
Opening Hours : Mon to Fri (10am – 6pm)
Pororo Park Singapore
6 Raffles Boulevard, Marina Squre, #02-29, S (039594)
Opening Hours : Mon to Thurs (10am – 8pm)
Fri – Sun, Eve of PH & PH (10am – 9pm)
Tayo Station Singapore
1 Pasir Ris Close, #01-112, E!Hub @ Downtown East, S(519599)
Opening Hours: Mon – Fri (10am – 8pm)
Sat & Sun, Eve of PH & PH (10am-9pm)
Elm Tree Books – Parkway Parade
80 Marine Parade Road, #02-26, Parkway Parade Shopping Centre, S(449269)
Opening Hours: Daily (11am-9pm)
Online Retailers
Kinder Dreams
Website
Vitamin M
Website